Understanding What to Put for ESTA US Point of Contact When Applying from the UK
- evisa apply

- Dec 4
- 4 min read
When UK travellers prepare their trip to the United States, one of the most common questions revolves around what to put for the ESTA US point of contact. The Electronic System for Travel Authorization requires several details before approval, and the US point of contact information field often causes uncertainty, especially for first-time visitors who may not know anyone in the country. Understanding how to complete this section correctly can help avoid confusion, delays, or the stress of wondering whether the application was filled in properly.
Applying for ESTA from the UK is usually straightforward, but this particular field has its peculiarities. The purpose of the ESTA US point of contact is simply to provide the US authorities with a reference while you travel. This can be a person, a hotel, an employer, or even a generic entry in the case of an unknown contact. UK tourists who are travelling for holidays, sightseeing, shopping, business events, or to explore multiple cities often do not have a specific person waiting for them. In these cases, knowing what to put for the ESTA US point of contact when applying from the UK can be extremely helpful.
ESTA US Point of Contact Meaning for UK Travellers
To better understand what to include, it helps to break down the meaning of ESTA US point of contact for UK travellers. The point of contact is not necessarily someone who must meet you on arrival or who is responsible for you in the country. Rather, it is a general reference to a location or person connected to your trip. For many UK applicants, this will simply be the first hotel they plan to stay at. If the trip involves several destinations in the USA, the first accommodation is usually the best option.
UK travellers often worry that this must be a close friend or relative living in the United States. However, the ESTA US point of contact can be a hotel booking, a business organiser, or even a planned address from your itinerary. ESTA systems understand that many tourists travel without knowing any US residents. Therefore, the system accepts hotel or travel-related details as valid entries.
What to Put for ESTA US Point of Contact If You Have No Contacts
There are many instances where UK tourists have no contacts in the United States. Perhaps the journey is a spontaneous holiday, a solo adventure, or simply a planned multi-city tour with no fixed personal contact. In such cases, the question remains: what to put for ESTA US point of contact when applying from the UK when you do not know anyone in the US?
If you are staying in a hotel, hostel, guesthouse, Airbnb, or resort, you may enter the property name as the point of contact. Travellers who have not yet booked accommodation can write details of an expected or tentative hotel. However, if you genuinely do not have any information and are still planning your route, the ESTA system allows “UNKNOWN” in the field. This is commonly used by UK applicants, especially those entering the country for road trips or flexible travel plans.
Using a Hotel as the ESTA US Point of Contact
Many UK applicants choose to enter their hotel information as the ESTA US point of contact. This is one of the most accepted and straightforward solutions. The hotel name, address, and telephone number can serve as your point of contact even if you are staying only one or two nights before moving elsewhere. The US authorities mainly require an anchor point in the country, and accommodation details fulfil that requirement perfectly.
Whether you are heading to New York, Orlando, Miami, Las Vegas, Chicago, California, or any other tourist hotspot, using a hotel simplifies the ESTA application. It also reassures first-time visitors that they have provided valid, acceptable information. UK travellers visiting theme parks, attending conferences, or exploring American cities often choose this method because it aligns naturally with their planned itinerary.
ESTA US Point of Contact Unknown for UK Travellers
Sometimes travellers still feel uncertain. Even with hotel information, they may wonder if it is acceptable to leave the field blank or select an option such as “ESTA US point of contact unknown for UK travellers.” ESTA forms allow the entry of the word “UNKNOWN” if no point of contact exists. This is widely used by backpackers, travellers staying with multiple hosts, or those joining tours that do not provide a fixed local contact.
Typing “UNKNOWN” is perfectly legitimate and does not affect the chances of approval. It signals to the US system that the applicant does not have a specific reference person or establishment at the time of application. Many UK visitors travelling for leisure enjoy the flexibility of not committing to a specific accommodation before the trip, and the ESTA process supports this by allowing the field to be completed in this simple and transparent way.
What UK Travellers Should Consider When Filling Out ESTA Point of Contact
When preparing your ESTA from the UK, consider the purpose behind the request. It is simply to give the authorities context about your visit. Therefore, the decision about what to put for ESTA US point of contact when applying from the UK should reflect either your travel plans, your accommodation, or your lack of specific plans.
If you are visiting friends or relatives, enter their details. If you are staying in a hotel, enter the hotel information. If you do not yet know where you will stay, “UNKNOWN” is acceptable. ESTA applications are designed to be accessible to tourists from Visa Waiver Program countries like the UK, so providing straightforward information is considered completely normal and appropriate.
Final Thoughts on What to Put for ESTA US Point of Contact When Applying from the UK
UK citizens travelling to the United States can confidently complete their ESTA by choosing the option that best matches their situation. Whether using a hotel, entering details of a tour organiser, listing a friend or relative, or putting “UNKNOWN,” each option is valid depending on the circumstances. The key is consistency with your travel intentions and ensuring the information is honest and clear.
Understanding what to put for ESTA US point of contact not only simplifies your application but also gives peace of mind before your trip. With the form completed correctly, UK travellers can focus on planning their American holiday, from vibrant cities to landmarks, natural wonders, and world-famous attractions across the United States.
